The sign of good taste.

The following FoxNews story was picked up by the AP and appears in multiple newspapers across America.

SAN FRANCISCO — A vintage Coca-Cola sign decorating the side of a San Francisco house is falling flat with some residents.

City officials say the painted sign in the Bernal Heights neighborhood violates anti-billboard laws and must come down.

And that’s not the only offensive thing about Richard Modolo’s sign. Some residents also want it removed, saying it promotes obesity by advertising a sugary drink.

Supporters of the sign, which may date back to the 1930s, argue that it’s a relic from the neighborhood’s working-class past.


Well, I suppose this is just the latest sign that the crazy folks in San Francisco are still smoking a little too much pot, even though legalization failed. But, one can only wonder if a cannabis leaf painted on the side of a house would even be noticed. Perhaps the most amusing part of the whole brouhaha is the assertion that the mere presence of a vintage Coca-Cola advertisement will produce more obesity in the crazy citizens by the Bay.

So I did a little research. You can do that without leaving your computer, you know. So here’s my research-fueled quiz.

Which has more grams of sugar:

  • The 6.5 ounce bottle of Coke the woman is quaffing
  • A red delicious apple
  • A navel orange

If you picked Orange, you’re right. The Coke has the fewest grams of sugar of the three. Maybe they should ban fruits from San Francisco. Oops, no, what have I said. That would be totally culturally insensitive.

Oh, well, as the good folks in Atlanta first suggested in the less combative times of 1979, have a Coke and a smile.

About i100x

Jim Killion has served hundreds of nonprofit organizations in the course of his distinguished career. He launched his first digital group in 1995 and has been breaking interactive barriers ever since. Jim was a founder of Killion McCabe & Associates (now KMA Direct Communications), Lightsource, is7, and ur mobile. His career highlights are people. Jim has recruited and mentored scores of remarkable people during his career. Many now lead direct response agencies, creative service firms, and software companies. He and his wife, Kathi, are the proud parents of two daughters and the grandparents of the two most wonderful and remarkable children on planet earth.
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One Response to The sign of good taste.

  1. Ron Brackin says:

    This from the town that also wants to ban Happy Meals and circumcision, not necessarily in that order:

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